PressEU green-claims rules
EmpCo desk note: Europe’s anti-greenwash consumer rules apply from 27 September 2026
From ~27 Sep 2026, EU B2C environmental claims face harder substantiation — adjectives without evidence lose their easy runway.
Press releases
Public announcements in green industries, read for what they can prove.
5desk notes
Desk notes
PressTransportation and logistics · Supply chainAbout Ferragamo
Desk note: Ferragamo’s leather origin mapping and the EU’s traceability pressure on luxury
An Italian house publishes deeper country-of-origin visibility for leather — early traceability under a rising EU rule wave.
PressMaterials science · Sustainable textilesAbout Aijek
Desk note: Aijek’s Singapore relaunch bets on plant-based cloth and Bali kerawang craft
After a long pause, a Singapore label rebuilds on biodegradable naturals and Balinese kerawang — scale chosen, not performed.
PressMaterials science · Circular materialsAbout Indorama VenturesKH Editions
Desk note: Indorama Ventures and KH Editions take Thai circular streetwear to New York Fashion Week
Recycled PET yarn meets Thai streetwear on a New York runway — circularity as design craft, not charity staging.
PressEU green-claims rulesAbout Torque Agency GroupWylde Connections
Desk note: Torque Agency Group and Wylde Connections partner against greenwash — and greenhush
A UK automotive comms shop pairs with a sustainability consultancy so claims and evidence arrive in the same sentence.
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